Mid-Form Social Video Ad (30–60 sec)

Objective

Produce a 30–60 second social video ad with professional audio treatment.

Steps

8 steps

Campaign Manager → New Campaign → Mid-Form Video

Music Generator → select genre → enable Arc Mode

AI Voice → generate voiceover → paste script

Audio mixer: set music to 20–25% during voice

Add 0.5-second silence before key message

Attach Sonic Logo at final 3 seconds

Export and preview at 1.0× and 0.75× speed

A/B test with alternative music genre

💡Pro Tips

Music arc should mirror the narrative

A moment of silence before the key message is more effective than a music swell

CTAs work best with a subtle audio uptick

⚠️Common Mistakes

Voice and music at equal volume

Same flat-tempo track across the whole ad

No sonic logo

Previous tutorial

Short-Form Audio Ad (TikTok / Reels / Stories)

Next tutorial

Podcast Ad Campaign — Script to Analytics

Ready to apply?

Try this now inside ZorgSocial

Follow the steps directly in the ZorgSocial dashboard — all the tools are ready for you.