Social Media ROI Calculator

Calculate your return on investment for social media marketing and understand the profitability of your campaigns.

Calculate Your Social Media ROI

Total Investment ($) *

Total money spent on social media (ads, tools, content creation, etc.)

Total Revenue ($) *

Revenue generated from social media campaigns

Time Period

Return on Investment measures the profitability of your social media efforts by comparing revenue generated to money spent.

A 5:1 ratio (500% ROI) is generally considered excellent, while 2:1 (200% ROI) is acceptable for most businesses.

Focus on high-performing channels, target the right audience, optimize ad spend, and create engaging content.

Track your returns and optimize your social media strategy for better profitability.